Archive for June, 2009
By Beth J. Bates, New Media Special Correspondent
I’ll be honest. I try not to let my politics mingle with my business. I don’t always agree with the what politicians say or do, but I do pay attention to how they convey their messages. Social media has created a fascinating new way for politicians and government [...]
Filed under: Social Media | Leave a Comment
Tags: government, Social Media, Twitter, YouTube
By Lee W. Frederiksen, Ph.D.
Should you ask for referrals from your clients? For some professional services providers this is not even a question they consider. Conventional wisdom from the popular business press demands that you ask all your clients on a regular basis. To not do so would be akin to marketing malpractice.
One of my partners recently circulated [...]
Filed under: Professional Services, Referrals | 1 Comment
Tags: Referrals
By Beth J. Bates, New Media Special Correspondent
BusinessWeek.com has published a wonderfully eye-opening slide show entitled “CEOs Who Use Twitter“. While I wasn’t surprised that CEOs are using Twitter (I follow several myself), I discovered that this was a follow-up article to another published back in August 2008. The original 2008 article reported that only 18 [...]
Filed under: Social Media | Leave a Comment
Tags: Twitter
By Lee W. Frederiksen, Ph.D.
Nielsen-Online just released their latest report on the year over year growth in social media site usage. From my perspective the biggest point was the overall increase in social media usage. They reported an 83% increase in total time spent on these sites from April 2008 to April 2009. The big [...]
Filed under: Marketing, Professional Services, Social Media | 3 Comments
Tags: Facebook, MySpace, Social Media
By Beth J. Bates, New Media Special Correspondent
Recently I’ve had many discussions about creating a professional presence on Facebook. What information should we share with clients, colleagues and other business acquaintances? This is a very personal decision, but in general there are two schools of thought: 1) those who choose to share some of their personal [...]
Filed under: Social Media | 1 Comment
Tags: Facebook, privacy
